CV
Work
UNSW
Online Program Director
Dec 2025 — Present
- Leading development of online postgraduate programs in Business Psychology and Climate Risk
- Operating as a hybrid Academic/Product Manager to ensure programs are intellectually rigorous, commercially viable, and aligned with industry demand
Irrational Labs
Senior Behavioural Scientist
Dec 2025 — Present
- Contracting for a US-based behavioural design consultancy applying behavioural science to product strategy, experimentation, and customer experience design
ANZ
Director, Customer Decision Science
May 2024 — Oct 2025
- Led a cross-functional team of 8 specialists across behavioural science, analytics, and experimentation
- Scaled evidence-based decision making by developing financial health metrics and embedding behavioural insights into core product design
- Oversaw strategic initiatives to mature the bank’s experimentation culture and long-term financial wellbeing strategy
Lead Behavioural Scientist
Feb 2023 — May 2024
- Senior individual contributor role bridging behavioural science, UX research, and product innovation
Commonwealth Bank of Australia
Manager, Behavioural Science
Oct 2018 — Feb 2023
- Delivered end-to-end behavioural interventions—from problem diagnosis and design to large-scale randomized controlled trials (RCTs)
- Co-designed an internal Behavioural Design course for Product Managers in partnership with UTS
- Managed research collaborations between academic partners and industry stakeholders to translate theory into practice
Education
PhD in Psychology
2020 — 2023
University of New South Wales
- Received Dean's Award for Outstanding PhD Theses (top 10%)
- Thesis title: Saving decisions under uncertainty
Bachelor of Psychology (Honours)
2015 — 2018
University of New South Wales
- Graduated with First Class Honours